Designed with the female founder in mind.
Foundations
The Foundations package is Opal's abbreviated brand creation offering for fledgling female entrepreneurs.
After years of work guiding female founders, we sought to create a package tailored to those starting fresh. As with our full service design projects, we are interpreting brand stories with presence and purpose. The foundations package is abbreviated and ideal for those seeking intentional brand fundamentals; it features a collection of visual identity elements to establish your brand: custom logo, color palette, typography selection and mini style guide.
Applicants will work directly with Opal and partner Gretchen Jones of Weird Specialty. A designer by trade, Gretchen offers tasteful strategic insights from her many years of working with contemporary, values-driven creative entrepreneurs.
Process
Introduction
Through information sharing, we find direction.
I.
Research
We observe the cultural environment and social behaviors, defining a space for the brand to live.
II.
Design
We establish the foundation—considering typography system, color and imagery.
III.
Presentation
We inspire the future, concepts are offered for consideration.
IV.
Refinements
A single concept is finalized.
V.
Deliver
Logo, secondary typography, color and mini style guide are delivered. Future recommendations are offered.
VI.
Elements
Custom logo
Color palette
Typography selection
Mini style guide
1 presentation meeting with Opal and Gretchen Jones of Weird Specialty
Projects will last 4-5 weeks from kick-off to delivery. A single round of refinements is included. Additional revisions are billed hourly.
Timelines & Refinement
Investment begins at $3,700. The package will be billed in two installments, one at the start of work and one upon delivery.
Investment
Questions
Send any questions to info@officeofopal.com.
To begin, apply below. Once approved, invoice, contract and terms will be submitted. If you are looking for our full services please contact info@officeofopal.com.
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