The Foundations package is Opal's abbreviated brand creation offering for fledgling female entrepreneurs.

After years of work guiding female founders, we sought to create a package tailored to those starting fresh. As with our full service design projects, we are interpreting brand stories with presence and purpose. The foundations package is abbreviated and ideal for those seeking intentional brand fundamentals; it features a collection of visual identity elements to establish your brand: custom logo, color palette, typography selection and mini style guide.

Applicants will work directly with Opal and partner Gretchen Jones of Weird Specialty. A designer by trade, Gretchen offers tasteful strategic insights from her many years of working with contemporary, values-driven creative entrepreneurs.