Arhaus—Rooted

Founded in 1986, Arhaus is a furniture and decor retailer specializing in heirloom goods with 103 stores throughout the United States. They are collectors with a deep appreciation for quality, for keeping, for home.  

Opal collaborated on Storied, a multi-platform visual journey documenting Arhaus’ artisan partners found throughout the world. A series of books embraces the magic of the artisans through poetic storytelling and imagery.

The first print issue, Rooted, is named to honor the work of longtime Arhaus partner Javier. Rooted shares Javier's story, family, process and his passion for the trees.⁠ It is a celebration of raw materials and craftsmanship. Imagery is saturated and textural. Typography is pared back, inspired by the past. Collections of tables, chairs and cabinets rest in the book’s conclusion, a way to connect story to product to home. 

For the first time, Arhaus inspired its dedicated audience outside of catalog and inside the luxurious pages of toothy, heavyweight paper.

Year

2023

Art Direction
Book Design
Project Management
Production Management

Services

Christine Wisnieski
Lauren Woltman
Hilary Bovay
Vicki Urbas

Team

Credits

Creative Direction: Kelley Shaffer⁠
Copy: Jenny Buck⁠
Printing: Oliver Printing
Photography: Peter Larson⁠, Kelley Shaffer⁠